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  • Operations Management: Product and Service Management
    Product and service management is the process of designing, creating, and maintaining a product or service through all stages of its lifecycle. It involves a wide range of operations, marketing, and sales related activities. These activities encompass the entire range of product life cycle – from the conception of a new product or service idea, to its design and launch, and later through its growth, maturity, and decline stages. Operations aspects of product management are very vital to the success of new and existing products and services. Every organization conducts product management activities, whether knowingly or unknowingly, that integrate operations, marketing, and sales functions to deliver desired products and services to customers. This course provides a broad overview of the product and service management functions from an operations management perspective. More specifically, it walks you through the phases of product life-cycle and stages of new product development. This course also introduces some examples of strategies for managing existing and mature products and services.

  • Operations Management and the Organization

    Operations management plays a vital role in producing and delivering goods and services to customers. It involves designing, planning, directing, and controlling the organization's resources and processes required to transform capital, skills, and materials into products and services. It is important that any operations strategy be aligned with the overall organizational business strategy for its success. This course intends to help learners gain a basic understanding of the key concepts, functions, and goals of operations management in the services and manufacturing sectors. It introduces key functions that are part of operations in every organization and decisions associated with them. This course also walks you through some characteristics of operations strategies and different types of transformations of inputs into goods and services in a variety of industries.