- In today's market, customer satisfaction is imperative to a company's success. As customers become more savvy, they're finding that they have more options and resources of information.
- Process improvement involves planning, implementation, and effective management to see the effort through from start to finish. Many organizations neglect the management phase, and, as a result, the effort ends up failing.
- Customers' perception of quality is constantly changing in today's market. What the customer wants now may not be what he wants six months from now.
- An automotive department has an excellent reputation, yet it receives numerous complaints about delays in repairs. When the sequence of activities in the auto repair process is mapped out, the problem is discovered.
- Customers want quality. And quality includes customer requirements such as ease of use, reliability, or response time that are sometimes difficult to measure.
- Do you know what your customer wants? Traditionally, companies have assumed customer needs and expectations. Today, the more successful companies actively solicit customer input. The result? They create products the customer wants and needs.
- Today in America, the emphasis is on service. Health care organizations, insurance agencies, investment brokers, and accountants sell services rather than products.
